A Scottish rugby union player who won 46 caps for Scotland and was a key player in the 1984 Five Nations Grand Slam-winning team. Known for his impressive skills as a flanker forward.
Gary Armstrong, a highly acclaimed marketer, and educator, is renowned for his groundbreaking work in the field of marketing, particularly in the area of international marketing. As the Philip K. and Nancy D. Cochran Professor of Marketing at the Kenan-Flagler Business School, University of North Carolina, Armstrong has left an indelible mark on the world of marketing.
With a career spanning over four decades, Armstrong's passion for marketing education has been instrumental in shaping the minds of numerous students and professionals alike. His illustrious career began in 1966, when he earned his Ph.D. in Marketing from Northwestern University's Kellogg Graduate School of Management.
Armstrong's marketing philosophy is rooted in the concept of customer satisfaction, emphasizing the importance of understanding consumer needs and desires. He strongly believes that marketing should be a customer-centric discipline, centered around building long-term relationships and creating value for customers.
Armstrong is the co-author of the internationally acclaimed textbook, Marketing: An Introduction, which has been translated into over 20 languages and is widely used in universities across the globe. This seminal work has been instrumental in shaping the marketing curriculum, providing students with a comprehensive understanding of the subject.
Armstrong's contributions to the field of marketing have been recognized through numerous awards and honors. He has received the Academy of Marketing Science's Distinguished Marketing Educator Award and the American Marketing Association's Award for Excellence in Marketing Education.
Armstrong's work has had a profound impact on modern society, shaping the way businesses approach marketing and customer relationships. His emphasis on customer satisfaction and long-term relationships has led to a more customer-centric approach in the business world.
Born in 1941, Armstrong grew up with a passion for education and a strong work ethic. He earned his undergraduate degree from the University of Michigan and later went on to pursue his Ph.D. from Northwestern University.
Armstrong's legacy in the field of marketing is undeniable. His work has inspired generations of marketers, educators, and business leaders. His commitment to marketing education has left a lasting impact on the world of business, shaping the way companies approach marketing and customer relationships.
As a visionary marketer and educator, Gary Armstrong has left an indelible mark on the world of marketing. His contributions to the field continue to inspire and educate, ensuring a brighter future for generations to come.
59 Years Old
A former Scottish rugby player and captain, known for his commentary and analysis on BBC Sport's rugby coverage. He's a respected voice in the rugby world, offering insightful expertise to fans and newcomers alike.
62 Years Old
A Scottish rugby full-back who won 61 caps for Scotland and was a key player in the British and Irish Lions team that toured New Zealand in 1993. He's known for his attacking flair and goal-kicking ability.
67 Years Old
A Scottish rugby flanker who captained the British and Irish Lions and won 34 caps for Scotland, known for his tenacious and skilled play.
